Cerámica Suro

Cerámica Suro is a Guadalajara-based ceramics studio

MEET Cerámica Suro

Cerámica Suro is a Guadalajara-based ceramics studio known for blending traditional Mexican craftsmanship with contemporary design. Founded in the 1950s as a family workshop, the studio has evolved into a globally recognized production partner for artists, designers, and architects.

What began as a small-scale ceramics workshop has grown into a creative production studio known for collaborating with leading artists and designers across disciplines. 

Rather than mass-producing standardized products, the studio focuses on design-driven ceramic work, bringing a level of authorship and material depth rarely found in commercial tile.

Cerámica Suro’s work is rooted in a simple idea: Ceramic production can be both traditional and experimental.

Their process combines:

  • Ceramic techniques developed over decades

  • Hands-on collaboration with artists and designers

  • Translation of conceptual ideas into physical form

This approach balances consistency with creative freedom — uniquely positioning the studio between craft workshop and production facility.

FROM IDEA TO MATERIAL

Every piece reflects a deep understanding of ceramic materiality:

  • Subtle variation in glaze and surface

  • Depth and richness that come from handmade processes

  • A balance between precision and natural imperfection

The result: Ceramic work that feels intentional, tactile, and highly considered.

MATERIAL & CRAFT

Cerámica Suro offers an alternative to conventional tile manufacturing—one that prioritizes design integrity and creative collaboration.

Design-led
Products are shaped through collaboration with artists and designers, not trend-driven development. 

Craft-driven
A foundation in traditional ceramics results in surfaces with texture, variation, and depth. 

Custom capable
The studio regularly develops bespoke work for interiors, architecture, and installations. 

Proven in real projects
Cerámica Suro has produced work for internationally recognized creatives and design-forward environments.  

Why Cerámica Suro

Cerámica Suro tiles are best suited for projects where material presence matters.

  • Hospitality interiors

  • Feature walls and focal areas

  • Restaurants and bars

  • Retail environments

  • High-end residential

  • Custom architectural installations

Cerámica Suro tiles live where surfaces are meant to define a space.

Applications

At Nueva New, we value partners who bring together deep material expertise, creative collaboration, and consistent production quality. Cerámica Suro bridges traditional ceramic craft and contemporary design thinking, making them the ideal partner for projects that require both precision and creative flexibility.

The studio’s hands-on approach allows ideas to move seamlessly from concept to finished product—supporting work that is both highly crafted and scalable. For more information on Cerámica Suro’s capabilities and collections, please reach out via the email link below.

WHY WE PARTNER WITH
CERÁMICA SURO